Kosmos Q is already known for its chicken rub, called Dirty Bird. What is this, then? Well, this is something completely different. First, forget sugar; it’s simply not here at all. This is clearly a salt-based seasoning, where spice and other typical chicken flavors are present.

BBQ Ässad comments

The purpose of this rub is to invigorate the chicken, in the sense of bringing out and enhancing more of the chicken’s own flavor, and adding all sorts of things that chicken loves. Just be careful; that spice in large quantities becomes VERY noticeable.

Pro tip

A can, beer, and chicken on top of it—do as the product name suggests.